WeatherAds Help Center

A collection of articles addressing commonly asked questions

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67 articles in this collection
Written by Senya
How WeatherAds Works

Can I display dynamic weather information within my ad?

The ability to display dynamic weather data within the ad itself is a feature that we will be rolling out soon.
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Written by Senya
Updated over a week ago

How frequently does WeatherAds update my campaigns?

WeatherAds makes changes to your AdWords and Facebook campaigns hourly, 24 / 7 / 365, based on latest weather data.
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Updated over a week ago

What do the blue, green and red circles on the map mean in the preview screen?

The circles on the map indicate where your ads are being shown and paused, and your bids being modified up or down.
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Written by Senya
Updated over a week ago

What are the meteorological values for each weather condition?

Here's a description for each of the weather conditions, and what values constitutes light, moderate and heavy amounts.
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Written by Senya
Updated over a week ago

I want to pause or end my weather targeted campaign. How do I do this?

WeatherAds can reactivate a paused campaign if you do not switch off your weather targeting first. Please read these instructions...
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Written by Senya
Updated over a week ago

Does WeatherAds work in my country?

WeatherAds is a global service meaning it works in every country that the Facebook or AdWords platform is compatible with.
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Written by Senya
Updated over a week ago

Can you target based on a single location rather than your audience’s weather?

WeatherAds lets users trigger ads in all their geo targets based on the weather in one location.
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Written by Senya
Updated over a week ago

Is WeatherAds a script?

WeatherAds is not a script, it's a self-serve platform that lets you add automated weather triggers to your AdWords and Facebook campaigns.
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Written by Senya
Updated over a week ago

Will my clients know I'm using WeatherAds?

Your clients will not be able to see your connection to WeatherAds.
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Updated over a week ago

What verticals get the best lift from weather based advertising?

Weather affects sales of over 30% of all products and services. Here's all the different industries that are impacted by weather.
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Written by Senya
Updated over a week ago

Can you target based on past & forecast weather as well as current?

With WeatherAds you can trigger ads and automate bid adjustments before, during, and after any type of weather event.
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Written by Senya
Updated over a week ago

Is there a way to target ads by weather on Facebook and AdWords without using a tools like WeatherAds?

Neither AdWords or Facebook have inbuilt weather targeting capabilities. WeatherAds is the easiest, cheapest, and most powerful tool.
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Written by Senya
Updated over a week ago
Integrations With Other Platforms

What platforms does WeatherAds work with?

Here are all the platforms that WeatherAds currently integrates with along with some that are on our immediate road map.
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Written by Senya
Updated over a week ago

Does WeatherAds work with Google DoubleClick Bid Manager (DBM)?

Weather targeting for programmatic campaigns and Google DBM
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Written by Senya
Updated over a week ago

Can we connect our DSP to WeatherAds?

WeatherAds integrates with DoubleClick Bid Manager, but not any other demand side platforms (DSPs).
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Written by Senya
Updated over a week ago

Does WeatherAds integrate with any email marketing platforms?

Does WeatherAds integrate with any ESPs like Marketo, Mailchimp, Salesforce Marketing Cloud, Constant Contact, Fishbowl etc?
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Written by Senya
Updated over a week ago

Can I use WeatherAds with Google AdSense or DoubleClick for Publishers (DFP)?

WeatherAds is doesn’t have any supply-side integration at the moment although this is on our roadmap.
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Written by Senya
Updated over a week ago

Can I use WeatherAds for my own websites?

Will WeatherAds work with my website, eCommerce store, or network of sites through an SSP?
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Written by Senya
Updated over a week ago

Does WeatherAds work with Bing?

WeatherAds doesn’t currently integrate with Bing, although this is an integration that we're building out.
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Written by Senya
Updated over a week ago

Does WeatherAds work with other campaign management software?

Can you use WeatherAds in conjunction with Kenshoo, Marin Software, Adobe Marketing Cloud, Acquisio, etc?
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Written by Senya
Updated over a week ago
Plans, Pricing and Billing

How does pricing work?

Pricing is a monthly fee based on the total spend across all weather targeted campaigns run through WeatherAds (AdWords & Facebook).
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Written by Senya
Updated over a week ago

How much does WeatherAds cost?

The cost of WeatherAds depends on your total monthly spend for all campaigns you wish to weather target (across both AdWords and Facebook)
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Written by Senya
Updated over a week ago

How is my spend calculated?

This is your total monthly spend across all campaigns running live weather targeting on them, not all the campaigns in your account.
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Written by Senya
Updated over a week ago

Can I pay by invoice?

WeatherAds does offer an invoicing option. Here's how to set up your invoice payment and activate your account
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Written by Senya
Updated over a week ago

Can I use a single WeatherAds subscription for multiple client accounts within my MCC account?

Once you connect your MCC with WeatherAds, you can import any campaign(s) from any sub account(s) for weather targeting.
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Written by Senya
Updated over a week ago

How does pricing work with an MCC or Business Manager account?

Once you connect your MCC, you can cherry pick which campaigns from which accounts you wish to import into WeatherAds for weather targeting.
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Written by Senya
Updated over a week ago

If I upgrade during my free trial, do I still get my 15 days of free use?

You can upgrade to a paid plan at any point during your free trial period and you will still get the remaining days free of charge.
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Written by Senya
Updated over a week ago

Do you offer any discounts for charities or non-profits?

Yes, we offer discounts to non-profit organisations on a case by case basis.
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Written by Senya
Updated over a week ago